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Whether an Advertiser or Publisher, our robust enterprise-grade marketing platform and industry experts can help you grow your business in the Affiliate Marketing landscape.

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White Triangle

Our Approach

Find
Black Triangle

Find

We hunt down the very best publishers to achieve your business objectives, from over 100,000 registered accounts across the world we have access to an unrivalled inventory of premium and long-tail publishers working across numerous technologies and verticals.

Engage
Black Triangle

Engage

Developing long-lasting and mutually beneficial relationships with your publishers is the most important element of a successful affiliate campaign.

We communicate with your publishers as an extension of your business and work to maximise the return for all parties.

Grow
Black Triangle

Grow

Whether it involves bringing new publishers onto the account, redefining goals with existing publishers or making changes to the setup and technology. Our goal is always to help you (and your publishers!) grow.

Green Triangle

Account Service Levels

Self-Managed
Self-Managed

For advertisers looking to manage their affiliate campaigns in-house with minimal support on recruitment and account maintenance.

Managed
Managed

For advertisers who want a professional approach to their affiliate marketing, one of our expert affiliate account managers will handle everything from recruiting publishers to producing monthly performance reports detailing progress.

Enterprise
Enterprise

For advertisers who require extra special attention, one of our senior affiliate account managers will work directly with you and your team to create bespoke, tailored strategies while looking after all other aspects of your account.

Client Results

CYCLE SPECIALIST GOES GLOBAL

The Client

Westbrook Cycles is a well-established online cycle retailer, offering high-end bicycles and accessories. With over 25 years experience in the industry, the ambitious business has seen excellent growth and offers quality brands to their customers.

The Objectives

Westbrook Cycles wanted to gain access to an extensive range of publishers and influencers in order to widen their reach not only nationally but internationally, engaging a broader customer base. Through an effective affiliate programme they wanted to increase onlines sales and revenue as well as their brand presence across the internet.

The Approach

To begin, we reached out to UK and international publishers as a way to extend their reach. We incentivised customers, but also publishers, to feature the brand in prominent locations on their websites. Through launching retargeting campaigns, we aimed to re-incentivise visitors that didn’t convert in the first instance. Prospecting was also used for new customers interested in similar websites and making these visitors aware of the brand’s offers.

The Results

1500%
Return on investment
over 2016
-44%
Reduction in cost
2016 vs 2015
+28%
Revenue growth
2016 vs 2015

Testimonial

We've seen a dramatic improvement since we began working with Visualsoft Affiliates, and I'm delighted with the success of our campaigns so far, on a global scale. The team are friendly and genuinely interested in the business, which helps them make sensible recommendations that really deliver.

Paul Richardson
Owner, Westbrook Cycles
Client Results

WIDENING THE CHARLES CLINKARD AUDIENCE

The Client

The family retailer Charles Clinkard has devoted over 90 years to offering the finest footwear to its customers.

The Objectives

The overall objective was to work with affiliates to extend its reach and gain access to a wider customer base. This would ultimately increase traffic to its site and help improve conversion, increasing online sales and generating additional revenue.

The Approach

This is a prime example of a successful affiliate programme that does not rely upon voucher codes. We used an attractive commission rate of 10 per cent as standard to ensure that publishers worked hard advertising the programme.

We also used cashback publishers to offer further incentives, as well as targeted display campaigns. These display campaigns are a major aspect of affiliate programmes used to re-engage those that have not converted immediately. They help to target potential and existing customers based on behavioural and contextual factors to ensure we can engage the right people at the right time.

The Results

740%
Return on Investment
over 2016
47%
Reduction in Cost
Year on Year
43%
Revenue Growth
Year on Year
51%
Increase in new customers
over 2016

Testimonial

“We moved to Visualsoft's affiliate platform to boost growth and gain deeper insight into our publisher partners, in both of these areas Visualsoft have hit and exceeded targets and objectives.”

Rachel Clinkard
Ecommerce Director
Client Results

PSYCHE LEVEL UP THEIR AFFILIATE MARKETING STRATEGY

The Client

Psyche has earned a reputation as one of the UK’s ultimate destinations for premium designer wear. As a luxury global fashion retailer, it offers over 200 established and emerging designers for men, women and children.

The Objectives

Psyche wanted to take its affiliate marketing strategy to the next level, expand reach within the market and increase overall revenue. Reducing the average cost of sale was also a primary focus in order to improve return on investment and ensure all activity was profitable and sustainable.

The Approach

A flexible strategy partnering with publishers across a diverse range of verticals was essential for Psyche’s success. So, initially, we took a proactive approach and sourced new opportunities with up-and-coming publishers, and leveraged partnerships with established key publishers, to ensure consistent growth.

Regular performance reviews were conducted throughout, and all information was then fed into tailored strategic planning, ensuring that Psyche’s business goals were at the heart of all campaigns. Effective implementation of strategy, coupled with regular communication between ourselves and Psyche, ensured efficient affiliate programme development.

The Results

1230%
Return on Investment
over 2016
33%
Reduction in cost
Year on Year
71%
Increase in new customer sales
over 2016

Testimonial

“We have only ever seen improvements with our account since we switched to Visualsoft Affiliates. We have experienced such fantastic results in the last year, as well as detailed reporting, communication and comfort in knowing that our account is really handled by experts in the field.”

Emma Angel-Jones
Ecommerce Manager

Join Now

Whether an Advertiser or Publisher, our robust enterprise-grade marketing platform and industry experts can help you grow your business in the Affiliate Marketing landscape.